Wilde, Edy de (reface) and Dorine Mignot, Gerry Schum, Ursula Wevers (texts).

[ARTIST TELEVISION AND THE BIRTH OF THE TERM “LAND ART”] Gerry Schum.

Amsterdam: Stedelijk Museum: 1980. Quarto (27.5 × 20.7 cm). Original pictorial card wrappers; 80 pp. with numerous reproductions of photographs and video stills. Spine and wrappers lightly sunned; still about very good. Item #55007

Catalog of the exhibition of the oeuvre of the video and television art pioneer Gerry Schum, who coined the term “Land Art” with an episode of his series “Television Exhibition.” In it, Schum showed land art works by Marinus Lambertus van den Boezem, Walter De Maria, Jan Dibbets, Barry Flanagan, Michael Heizer, Richard Long, Dennis Oppenheim, and Robert Smithson without commentary. In another episode of his “television exhibition” he showed works by Joseph Beuys, Daniel Buren, and Mario Merz. These experimental video works were televised on public service broadcasting. A third episode with the project title “Artscapes” fell through due to a shortage of funding. This was followed by further television projects. However, Schum's idea of using television as a democratic medium independent of the art market for the direct presentation of artworks failed. The main reason for this was the refusal of the broadcasters to finance further projects. (Cf. Helmut Kronthaler, in: AKL CII, 2019, 285).

As of September 2025, KVK, OCLC locate seven copies worldwide, none of them in North America.

Price: €200.00

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